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About Us

One of the biggest impediments to the growth of a business is not having sufficient funds to support the increase in activity. Entrepreneurs in India consistently struggle to raise timely credit from financial institutions.

Many companies especially MSME’s cannot comply with procedures of financial institutions due to lack of collateral, low equity base and lack of adequate cash flows. Restrictive lending policies, inflexible collateral requirements, and slow disbursement times thus leads to under financing.

Our Mission is to bridge the financing gap by providing flexible and innovative financial products in an efficient and customer friendly manner.

GroCap has a dedicated team of professionals with vast experience in a wide range of corporate finance and investment banking activities. We work closely with promoters/top management teams and assist them in making informed decisions while accessing capital by sharing the knowledge rather than just providing the deliverable. We believe in:

  • Long term relationship with clients
  • Regular client interaction
  • Round the clock availability
  • Strong emphasis on confidentiality and integrity
  • Execution orientation
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    Corporate Finance Advisory

    • MSME's operate under severe constraints wherein the promoter/top management focus is on core business functions. This results in lack of focus on strategic and financial planning. Thus many organization do not reach their full potential and fail to grow.

      Our Corporate Finance Advisory services assist clients in developing and implementing their strategic objectives. The focus is on assisting the client's management to clearly outline various aspects of the envisaged business and chart-out the business growth path.

      Based on the strategic plan of the company, we assist companies in –

      • Preparation of detailed business plan and financial projections;
      • Analysis of capital needs; and
      • Advising on efficient/innovative ways of raising capital
    • We also assist companies in determining business/company value for M&A transactions, VC/PE deals, etc. using various methodologies like DCF, Relative Valuation, etc.enabling our clients to make sound divestment/investment decision at the right valuation.

      A combination of our expertise in the field of corporate finance and the in-depthknowledge & experience of financial modelling & valuation, allows us to uniquely deliver value to our Clients.

    Corporate Finance Projects

    Corporate Finance
    • Valuation of a Vadodara based Manufacturing Company for a proposed JV with a Taiwanese Company
    • Strategic Business plan for a proposed NBFC in Vadodara
    • Valuation using DCF approach for an Indian subsidiary of Korea's largest fashion enterprise
    • Business plan and financial model for a microfinance company in Maharashtra
    • Virtual CFO Services for Fashion Designer in Delhi

    Business Plan Preparation

    Translates strategic direction into a structured document based on detailed discussion with the management team and comprehensive research.

    Includes preparation of a detailed financial model with P&L, Balance Sheet & Cash flow projections.

    Financial Modeling

    Preparation of comprehensive & flexible financial models (in MS Excel) with sensitivity analysis.

    Could be used to monitor project costs, cash flow analysis, scenario analysis, etc.

    Feasibility Studies

    Preparation of feasibility studies to assess financial viability of a new project/investment opportunity.

    Business Valuation

    Determining business value for corporate transactions, capital investments and shareholder value management using different methodologies (DCF, Relative Valuation, etc.)

    Investment Banking

    Investment Banking

    Investment Banking

    We assist companies in raising capital i.e. debt and/or equity, by leveraging our extensive network of relationships with lenders and equity investors.

    Focus is on providing innovative solutions to meet financing needs of SME's moving away from the traditional financing solutions.

    Private Equity Syndication

    Companies need external equity capital at different life cycle stages to capitalize on the various growth opportunities available.With our broad and deep understanding of Companies,their business model and wide network of investors, we not only assist companies in raising growth capital but also ensure that their long term objectives are met.

    We provide end-to-end assistance in the fund raising process, -

    • Evaluating need for capital and timing
    • Management discussion to prepare the business plan projections and information memorandum for investors
    • Valuation analysis to determine possible valuation range
    • Shortlisting of appropriate investors
    • Deal structuring
    • Negotiation with Investors for value maximization
    • Data room management during the due- diligence process
    • Coordination with legal team for appropriate documentation for deal closure
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    Mergers and Acquisitions (M&A)

    M&A drivers could be customer acquisition and top line growth, new market entry or competence building. We assist our clients achieve their strategic objectives through M&A and accordingly advise on both buy-side and sell-side. We provide end-to-end assistance in

    • Identification of potential buyer/seller/partner through a well-developed network of associates across India and overseas
    • In-depth assessment of the opportunity on various qualitative and financial parameters to highlight expected investment returns and potential areas of concern
    • Program Management, including handling queries and interactions and support during transaction structuring and negotiation.
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    Debt Syndication

    Companies have varied funding needs at various life cycle stages. Debt does not dilute the owner's ownership interest and is thus the preferred source of financing compared to private equity. However it is of paramount importance to assess the debt need appropriately and structure the same keeping in mind the company's ability to timely service the same.

    We at GroCap combine our expertise in corporate finance and in-depthknowledge & experience in providing debt syndication services. We assist clients in analyzing their debt needs and work out the ideal debt structure and offer innovative solutions keeping in view the various business limitations. Key products include –

    • INR term loans and External commercial borrowings for project financing
    • Setting up of fund based and nonfund based limits, import financing (buyers credit and suppliers credit), export financing (pre- shipment and post-shipment financing), local and foreign currency LC discounting
    • Special situation funding – funding for companies with under-utilized capacities, high leverage, low profitability compared to industry and which have a potential to grow with financial and operating inputs
    • NPA Funding – funding for companies which have turned NPA in banks but have potential to grow with financial inputs
    • M&A funding – financing for acquisition of assets/companies for inorganic growth
    • Financing for clean-tech projects (Solar, Wind, Hydro, water management, etc.) with minimum collateral requirement
    • Funding for purchase of Plant and Machinery
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    Investment Banking Projects

    Investment Banking
    • Private Equity / Venture Capital

      • INR 4 Crs Venture Debt for a Vadodara based Waste management Company
      • Angel Funding for a Bangalore based tele-education company
      • M&A assistance to a Hyderabad based online taxi aggregator
    • Debt Syndication

      • INR 20 Crs ECB for a Vadodara based forging company
      • INR 4 Crs Debt for acquisition of a wind mill asset for a Mumbai based clean-tech company
      • INR 25 Crs Debt for purchase of a ship to Surat based Marine services company
      • INR 20 Crs Debt to a waste management company based out of Vadodara for capex and working capital for business expansion
      • INR 30 Crs corporate loan to a security services company in Vadodara

    Real Estate Advisory Services

    • We provide a range of real estate transactional advisory services across core sectors of office, retail, industrial, education and hotels. We work with many of the country's leading developers, property owners and investors. Key service offerings include -
    • Lease Advisory (Landlords and Tenants)

      Assist landlord and occupier clients in identification of properties which align with their business objectives

      Focus on lease advisory/management contracts for hospitals, school projects and hotels

    • Acquisitions and Disposals

      Advisory services for purchase/sale of larger parcels of industrial, residential and commercial lands; hotel and hospitals. It includes – identification of properties, inspections of suitable premises, negotiations and liaisoning with legal advisors

    Real Estate Projects

    Real Estate Advisory
    • Lease advisory to a South India based International chain of schools for setting up a school in Punjab
    • Transaction advisory services for sale of an under construction hotel in Vadodara
    • Lease advisory to a Vadodara based real estate company for setting up a school in Vadodara
    • Lease advisory to a Vadodara based hospitality group for expansion in Vadodara

    Client Speak

    • Sridhar Somasundaram
    • General Manager - Operations & Fundraising
    • Piyush is an excellent financial analyst who can develop detailed financial projections. He possess very good knowledge in finance and has the capability to develop strategic business plan for micro finance and related organizations. He is very reliable, time-bound and an excellent team leader.

    Client Speak

    • Mr. Paresh Parekh
    • Sort India Enviro Solutions Ltd.
    • "Piyush has been a through gentlemen. His innovative approach towards his task and dedication is an example. Patient, ethical and straightforward approach builds his character and deliver results.My best wishes to Piyush, Grocap and team."


    i. Piyush Agrawal

    Piyush is a Chemical Engineer from MSU, Baroda and a MBA in Marketing & Finance from the T.A. Pai Management Institute, Manipal. He has an industry experience of more than 9 years across sales, marketing, consulting and investment banking functions. He started his career with Dorf Ketal Chemicals as a Product Application Specialist where he managed relationship with IOC and IPCL in Baroda.

    Post his MBA he joined Madura Coats as a Sales Executive and managed retail sales in the state of Karnataka.

    In 2005, he moved to Intellecap and worked on capital structuring, business advisory, loan portfolio assessments and fund raising for Microfinance Institutes in India.

    Prior to co-founding Kaspar Capital, he worked with Pulsar Knowledge Centre (PKC) in Gurgaon. At PKC, Piyush led various initiatives related to business planning and strategy, feasibility studies, capital structuring, financial modeling, investment due-diligence and valuation for various companies in the Middle East. Also as a part of the India Investment Advisory team, he was involved in various fund raising assignments for Indian companies.

    ii. Manuraj Jain

    Manuraj is a civil engineer from IIT Kharagpur (2001) where he graduated among the top 5% in his class, and an MBA from INSEAD, France (2007).

    He has four years of engineering, operations and business development experience at Schlumberger (US, UAE, India). After starting in the Middle East as a field engineer working for TOTAL, Maersk and BP, Manuraj started and managed operations in the Indian Geomarket and spearheaded the relationship with Reliance Industries.

    Later, he moved to Intellecap and worked on strategy, research and capital structuring for MFIs in India. Along with valuation, financial modeling and due diligence he also led the technology consulting initiatives at Intellecap.

    Post his MBA and prior to co-founding Vinculum, Manuraj consulted the Indian Venture Capital Association on research projects and led a countrywide research on the auto component sector for United Nations to identify the scope and potential of private equity in fuelling sectoral growth. He is also an associate Partner with M2i Consulting on Debt and Equity syndication initiatives in the microfinance sector.

    Manuraj is a state-level Table Tennis champion, and he is passionate about Sahaj Yoga and Pranayam.


    Our Office Location

    3F/4, Vanessa Plaza

    Near Ambe Vidhyalay


    Vadodara - 390010


    Tel: +91 95741 30009